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For apparel businesses with equipment and skill, but inconsistent orders.

Stop Guessing.

Build a repeatable system for generating better buyers, better conversations, and steadier orders without burning cash on generic ads.

 
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What people say about the program

 

"When we started, my monthly sales were $6,900. We're finishing up September with about $13,000 and we're continuing to grow."
Misti M.

⭐⭐⭐⭐⭐

 

I doubled my best month's sales during the program. Now I've actually pushed over $15,000 sales for this month.
Jena Stearns

⭐⭐⭐⭐⭐

Does this sound like you?

 

✅ You have a business or equipment, but sales are slow or non-existent.

✅ You produce good work, but not enough referrals to grow.

✅ You've tried ads, social media, a new site, better equipment, and or lowering prices without great results.

✅ You do not need another pile of information. You want 1:1 help overcoming your unique challenges and roadblocks.

✅ You’re still stuck working in the business instead of on it..

Hi, I'm Richard, and I've been exactly where you are now.

I've experienced the excitement of starting out, the struggle that came after exhausting my early success, working 14-hour days next to a hot oven, and watching my sales flatten.

I even faced the devastation of a business partner embezzling close to 6-figures - and the challenge of rebuilding from scratch.

But through these trials, I discovered a solution that not only saved my business, but propelled it to new heights.

I've since built successful print shops, launched multiple seven figure projects, and have since equipped, trained, or consulted with over 3,600 entrepreneurs.

What consistently gets results?

Find the thing slowing you down. Fix it. Repeat.

As simple as that sounds, after working with so many entrepreneurs, cutting through the noise to find the real problem while running a business is nearly impossible to do alone. 

Even when an entrepreneur 'knows' they are struggling in one or more areas, having a guide who can work with you, teach you the processes and systems, and keep you on track makes all the difference.

That's why I created the Core-3™ program.

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Most apparel businesses stay stuck because they add more where it isn't needed:

More equipment when there aren't sales to justify it.

More posting generic content that doesn't land.

More ads before they have a message worth multiplying, or a real sales process that converts interest into buyers.

More software or tools that aren't saving time on existing work.

More people without a better use for the time you buy back.

The problem is not that those things are bad.

The problem is adding them out of order.

How Core-3™ works

Core-3™ isn't a pile of tactics.

It is a diagnostic and implementation system that helps you find the first constraint, fix it, and repeat the process as the business improves.

We look at the business through six gates:

1. Fulfillment — Can you deliver what you sold, on time and in full, without burning out the team?

2. Cash Flow — Does the business have enough cash to keep running?

3. Profit — Are the jobs you are selling actually worth it?

4. Conversion — Are you getting the most sales out of every opportunity?

5. Demand — Are you creating enough new great opportunities?

6. Owner Time — Is your time spent leading and scaling the system, or are you trapped inside every fire?

The first red gate wins.

That means we don't prescribe a one size fits all solution like ads, hiring a salesperson, buying equipment, posting more content, or chasing another trend. 

We find what is actually holding the business back first, then leverage 16 years of personal experience and the broad context gained by working with hundreds of businesses, we suggest the right next step for you.

Most growth problems show up in three places.

 

Pipeline
You need a repeatable way to find and reach better buyers instead of waiting for referrals, walk-ins, and random inbound.

 

Profit
You need pricing, quoting, follow-up, and client selection that turns work into money you actually keep.

 

Capacity
You need fulfillment, delegation, and owner-time systems so growth does not create more chaos than it solves.

 

Core-3™ helps you identify which one needs attention first, then helps you install the system to fix it.

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This is what Core-3™ looks like:

Growing Revenue.

"Our sales jumped from $39,000 to $81,000 in four months." - Dean

 

Monthly Consistency.

A huge month doesn't eliminate stress, predictable sales do.

"Seasonal sales were killing us, now March completely caught up to September and we're up over $70,000 year over year."

⭐⭐⭐⭐⭐

David M.

Better Quality Clients.

Core-3™ isn't just about getting more jobs, or revenue.

We want more profit, in less time, without the headaches.

Landed 14 $10,000 - $50,000/yr ideal clients and counting.

⭐⭐⭐⭐⭐

Quentin P.

Plair Sports & Apparel

Practical Execution

Real, lived experience, is how we give you actionable plans that work inside actual apparel businesses, not just mindset coaching.

"Dealing with contract jobs, pricing out jobs, and even getting new sales, Richard has provided so much value. Highly recommended!"

⭐⭐⭐⭐⭐

Rich Khun
HustleNinjas Youtube Channel

What Happens After You Join?

Days 1–7:

We start with a 1:1 kickoff meeting that ends with a clear plan. You leave knowing exactly what to do next and why.

Days 8–21: The first system goes live

We're either going for the fastest path to new sales, or solving anything that stands in the way.

Days 22–45: Fix & Improve

We work through real sales situations, pricing decisions, operational issues, and growth choices so the system gets installed and producing results, not just discussed.

Days 46–90: Scale what is working

Once the first system is producing, we improve it.

We double down on what works, tighten what leaks, and make sure growth does not break fulfillment, profit, or your time. At this point we're looking for an opportunity to solve real painful problems for your clients. That's what unlocks real scale.

Setup a call to see if we're a match

My sales grew 800% in THREE MONTHS.

 

What you get inside Core-3™

1. Core-3 Deep Dive
We diagnose your current business across the gates and map the first constraint to attack.rst constraint to attack.

2. Your 90-Day Core Plan
A clear plan for what to fix first, what to measure, what to ignore, and what action to take next.

3. Weekly Live Coaching + Q&A
Bring the real situations happening in your business and get direct feedback while you implement.

4. Direct Access
When you hit a decision point, need feedback, or are unsure what to do next, you are not left guessing. You can get 1:1 feedback from Richard.

5. Core-3 Training Library
Short, practical lessons and tools you can use when you need help with pipeline, pricing, conversion, fulfillment, owner time, and growth decisions.

6. Private Owner Community
Work around other apparel, print, and promo owners who are also building systems instead of trying to figure everything out alone.

7. Lifetime Updates
Keep access to the learning environment and future Core-3 releases.

Book A Free Discovery Call

✅ Core-3 is for you if…

✅ You already sell apparel or promo and want more predictable revenue.

 

✅ You want a repeatable sales system not another expensive gamble.

 

✅ You’re done relying on price drops, referrals, and last-minute buyers to hit numbers.

 

✅ You want hands-on help because you’ll actually implement.

 

❌ Core-3 is not for you if...

❌ You haven’t sold anything yet.

❌ You want a quick fix or leads dropped in your lap.

❌ You want information without execution.

❌ You’re not willing to plan weekly (we can’t want it more than you do).

 

Landed a $20,000 annual sale as a direct result of the program.

⭐⭐⭐⭐⭐

Alan Lamon

A guarantee that actually reduces risk

A guarantee that protects serious owners

Core-3 only works when both sides do the work.

If you show up to the scheduled calls, use the support, follow the plan, and still genuinely feel you did not receive value, we will refund you in full.

The point is simple:

You should not feel like you are gambling on another course, coach, or generic business program.

If you do your part, you should feel protected.

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FAQs

Don’t just add more tactics to a business that’s missing the system.

 

Book a discovery call and see whether Core-3 is the right fit for your stage, bottlenecks, and growth goals.

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We only onboard a small number of businesses at a time so support stays hands-on.

More Growth Stories

 
 

 

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